THE MARY KAY STORY OF GREATNESS
This one-of-a-kind success story began
almost 50 years ago when Mary Kay Ash founded Mary Kay Inc. (MK) with her
entire life savings of just $5000. Today, the company’s sales exceed $3
billion, with skincare (men & women’s) and makeup products sold in over 35
markets worldwide and an independent sales force of about 2.4 million. From
that initial investment, Mary Kay built a multi-billion dollar empire.
What
is unique about her business strategy? What made her business model so
successful? What lessons can we glimpse from the inspiring life of this
American darling that was christened “The Greatest Female Entrepreneur in
American History”?